About

One Idea is a blog written by Adam Boulton, an eCommerce consultant, who lives & work in Brighton, UK.

Adam currently works at iCrossing, a digital marketing agency, as a web producer where he manages, directs and gets in the way of, web application and website builds. He has experience (and damn right expertise) of pretty much every side of the digital marketing decahedron particularly SEO, PPC, Usability, Social Media, Web Analytics and measurement, email and affiliates. Adam also loves (no, seriously) ecommerce and dreams of one day owning an electronic retail store that sells things that people really need all over the world and has excellent customer service and flawless design with a superhot brand to boot…but until then he’ll write this blog and bastardise that old adage “those who can do, those who can’t write self righteous blogs”.

He also likes puffins and their ridiculousness and is rather impressed by swifts and their ability to never need land.

puffin About